How to check web traffic with free tools?.
Knowing how you and your competitors view their website traffic can help you optimize your marketing strategy and grow your business.
By analyzing your website traffic, you can find ways to increase traffic if you know how it is performing. Factors to consider when analyzing traffic
Total number of visitors and changes in traffic over time
Keywords generating the most traffic
Highest performing pages
Sources of traffic
Website visitor tracking tools are tools that collect data from a variety of sources, including web crawlers, ISPs, and browser extensions, and provide the convenience and functionality to analyze your own or your competitors' website traffic.
8 Ways to View Web Site Traffic Free Edition
A list of monitoring tools that allow you to see visitors to your website for free or for a fee (Pro version).
SEMrush
Site Checker
SERanking
Simmirror Web
WebCEO
Alexa
SerpStat
UberSuggest
1. SEMrush
SEMrush is a comprehensive suite of digital marketing solutions for online businesses.
The platform offers a fairly comprehensive set of tools, from backlink analysis and content planning to SEO auditing and ranking monitoring.
SEMrush is available in paid and free versions; the free version of SEMrush Traffic Analytics allows users to view up to 10 traffic summary reports per day.
SEMrush's overview tab allows you to see the key metrics for the websites you analyze.
Number of Visitors
Number of unique visitors
Number of visitors per page
Average length of visit
Direct return rate
There is a feature called "Mass Traffic Analysis" that allows you to monitor traffic from multiple websites at once. You can add up to 200 websites and collect the data in one report that can be exported in .csv format.
In addition, you can get other useful traffic reports
User Insights: See which websites are also being visited by users of your competitors' sites and gain a deeper understanding of your visitors.
Traffic Journey: See how your website is getting visitors and who are their main referrers.
Most Visited Pages. Reports on the best performing pages provide information on what is most effective for your website.
Geographic Distribution. Find out where your website gets the most traffic and analyze user behavior in different countries.
The free version of SEMrush only allows you to see sample data within the report. For example, in the "Top Pages" tab, you can only see the top 10 results for the analyzed websites.
SEMrush
2. sitechecker
Sitechecker is an SEO tool with several metrics designed to improve performance in SERPs.
The most important features of the platform are the site tracking tool, rank tracker, and backlink checker, all of which are part of the paid pricing plan.
However, the free version of Sitechecker offers several analytics, including a website traffic checker that can be used to verify website traffic from a target domain.
To use this tool, simply go to Traffic Checker and enter the name of the website you wish to analyze.
Some of the traffic reports provided include
Traffic Summary: A graph showing total traffic for the past 6 months.
Engagement. Metrics to measure site performance, including total visits per month, average length of visit, average page views, and direct return rate.
Traffic by Country: a breakdown of the volume and percentage of traffic from each country.
Traffic by Source: the source of traffic from each channel and its percentage of total traffic.
Top Keywords. A list of the top five paid and organic keywords that bring visitors to the site.
Sitechecker Traffic Checker is free of charge. However, if you want a more comprehensive analysis with Sitechecker, there are packages available starting at $19 per month.
SiteChecker
3. SERanking
SERanking is an all-in-one SEO solution that provides keyword research, rank monitoring, and website traffic monitoring capabilities from any site.
Analyzing a website with SERanking allows you to quickly determine the total combined organic and paid traffic and the total number of keywords for which the site is ranking.
SERanking also allows for line graph analysis.
Trends in total traffic
Keyword ranking
Website updated as needed
SimilarWeb
5. Alexa
Alexa is an SEO and competitive analysis solution designed to help companies better understand their target audience and plan their marketing strategies.
Alexa is free without registration, but has a website visitor checking tool that provides valuable insight into site performance.
Some useful reports you can view.
Keyword Opportunity : Top ranking keyword indicators for a website, as well as gaps, where that website is not ranking and rather competing. There is also a list of keywords for which the site can easily rank, based on its position in the SERPs.
Competitive Analysis : Data on website traffic, keywords, backlink rankings, percentage of traffic from each source, and competitors.
Traffic Statistics : Alexa Rank website, a list of websites worldwide ordered by popularity. Statistics based on geographic groups of visitors, as well as key metrics such as page views per visitor, average visit duration, and direct return rate.
Visitor Insights : A list of topics that visitors are most interested in and keywords they use to gain a deeper understanding of your website audience. You can also find overlap between audiences by comparing other websites they visit.
This free tool comes with the same reports that are included in the paid plan, but some of the data is locked.
Alexa
Conclusion.
Website traffic refers to online users who visit a website. Web traffic is measured in terms of visits, sometimes called "sessions," and is a common way to measure the effectiveness of an online business in attracting customers.
While it is important to analyze your competitors' traffic, it is also important to analyze your own traffic. This can be done by using free tools such as Google Analytics or Google Search Console to check website traffic online and understand user behavior.
Overall, checking the traffic of other websites is an important part of building an effective strategy for your digital business.
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